Client
StructuredWeb
Industry
Software, Technology & AI
Technologies
StructuredWeb, a channel marketing automation platform, entrusted us in 2021 with redesigning their brand identity. Our goal was to completely refresh the company’s visual appearance and online presence to better engage their target audiences. We supported StructuredWeb across multiple areas, including designing and developing their new website, creating newsletters, promotional materials, and managing social media campaigns.
Homepage
Presentation
We developed a new modular email template for StructuredWeb, designed to be used for both individual marketing emails and system emails.
Social media
Our team created multiple templates tailored for LinkedIn and other social media channels.
Branding
StructuredWeb tasked us with a complete overhaul of their brand identity. We developed a custom design system inspired by and modernizing the widgets and dashboards of their existing file system. Starting with StructuredWeb’s signature blue, we created a new color palette that is consistently reflected across all media we produced.
Video